In 2009 NASCAR’s truck series became known as the Camping World Truck Series as the RV company became the primary sponsor of the series.
Beginning next season, the series will change slightly when Camping World expands the sponsorship expands to include Gander Outdoors. With the expansion, Gander Outdoors will become the series title name to become the Gander Outdoors Truck Series.
Overton’s and The House Outdoor Gear will also be a part of the expanded partnership.
NASCAR’s Chief Operating Officer Steve Phelps spoke on the new brand saying, “Gander Outdoors’ customer base has an affinity to the outdoor lifestyle and will transition seamlessly as the title sponsor of our national series in 2019. The NASCAR Camping World Truck Series has a consistent and dedicated fan base that will embrace the Gander Outdoors brand. This expanded agreement demonstrates our partners’ confidence in the on-track product and the power of our brand loyal fan base.”
This year, Gander Outdoors is the sponsor for the Camping World Truck Series Gander Outdoors 150 and the Monster Energy Cup Series Gander Outdoors 400 when the NASCAR circuit travels to Pocono Raceway in late July.
Gander Outdoors ws formerly known as Gander Mountain.